So – how can we improve on this? What are the problems typically faced by runners? And how can we solve them? Like every self-respecting startup, we analyzed our data and this is what we found:
13% of runs end more than 1 km (.6 miles) away from their starting location. Typically, these runs follow some of the most beautiful trails in the country, like the Boston Charles River path. So – instead of carefully planning a loop (hello, 53%) that will be either too short or too long, wouldn’t it be great if you could just run? And at the end, an Uber car will magically appear, maybe even hand you a towel, and take you home.
Remember that Track Runner is Master of Maps? “Any app with a map is a potential Uber API partner”, says Uber. So we had a go… Our experimental Uber integration comes with the following features:
- “Uber @ finish line”: Thanks to our track recognition and the pacer, an Uber car is dispatched automatically to your projected finishing location, waiting to take you home after your run.
- “Surrender to Uber”: If your pacer training is not going as expected, soften the blow with a royal trip home.
- Uber me home: Just run and order an Uber with one tap whenever you’re ready.
Time for “Surrender to Uber?” |